Tag Archives: Retail Merchandising

Introducing the College of Design

Students in DES 1170 on a field trip

For first year College of Design students, navigating the different design fields can be an intimidating prospect. But College of Design leadership hopes to change that with the introduction of the new topics course DES 1170: Introducing the College of Design.

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Beyond the Classroom with Project DIVA

Participants with Project DIVA.

The life of a student is hectic. With class projects, lectures, and homework it can be a struggle to find time for anything outside of school. But students Megan Quist (Retail Merchandising) and Quinessa Stibbins (Apparel Design) haven’t let that stop them from stepping beyond the classroom and putting what they’ve learned into practice. Both students act as mentors with Project […]

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Students, Alumni & Professionals Come Together for Retail Connect

Last Thursday, College of Design students, alumni and retail professionals came together for our annual Retail Connect event. This year's gathering, titled Going Mobile, Getting Social… Shopping with Today's Consumers, featured marketing professionals and executives from Best Buy and Kohl's. They shared examples of what their organizations have been doing online, including what's worked, what hasn't, and what's next. The evenings kick-off presentation featured Jim Wehmann, senior vice president of global marketing at Digital River. He discussed how millions of people from around the world are overcoming historical barriers, through avenues such as social networks, mobile commerce and App Stores, to connect with their customers online. He highlighted how this shift will significantly impact direct marketing and customer relationships…

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