A Cloudy Display for the WAM Shop

Evgenia Hutson, Nicole Johnson, Morgan Jensen, and Jaemin Hyun (all Retail Merchandising) created a window display for the WAM Shop that shows off the shop’s local merchandise while referencing the latest Weisman exhibition, Clouds, Temporarily Visible.

“We wanted to inspire and encourage passers by to come into the museum after seeing the window display,” Hutson and Jensen explained. Their suspended lanterns are a nod to “CLOUD,” an interactive light installation by Caitlind r.c. Brown and Wayne Garrett, and “the pinks and light blues came from Jon Schueler’s ‘Changes.’” Their final palette evokes both dusk and dawn, while the paper planes add a playful touch.

Despite the installation’s sculptural appearance, Hutson and Jensen said that the group constructed their clouds from household objects. “We started with different sizes of white paper lanterns and tied them together with fishing line to create a secure base. To build off of this base, we glued on batting from inside of pillows.” To finish, they layered more batting into cumulus shapes and attached fishing line in order to install the clouds in the windows.

“I personally have to say that even though I was terrified, I liked climbing up the tall ladders!” Hutson remembered. But the team’s favorite part of the assignment was seeing their ideas come together in their final installation. Stop by the Weisman this spring to experience their design and Clouds, Temporarily Visible.

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